30/01/2012 by Geoff.

They can be seen as the golden panacea of a business getting more new clients. They can be positive but don’t forget about costs (obvious and hidden), also you need to be operated effectively. Adequately man your stand and follow up leads the next day.

It might also be worth considering geography – do you really want customers in Scotland if your business is in the South of England?

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30/01/2012 by Geoff.

The closure of local Business Links – to be replaced by call centre advice and an expanded website – can be seen as leaving a gap in the business advice market. There are mixed views on Michael Heseltine’s baby – some think the service was great others think it was poor. The services offered by the Business Links were:

1.       Free business advice

2.       Signposting to consultants with the right skills and experience

3.       Identification of and help with grants

Looking at this objectively there are plenty of people out there that also offer these services. Yes they do charge so item 1 above offers advantage. Having said this here at EMS we have a number of meetings with clients (free) before we get to a proposal for work that will help their business improve (payback).So I guess some people will miss the Business Links but there are alternatives.

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