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15/03/2010 by Phil.
No it’s not the computer game from the 80’s (or was it even the 70’s - can I remember that far back?).
In this case PAC stands for Productivity and Competitiveness analysis. I have just been trained on the technique and am about to be registered as a PAC analyst (there are about 300 in the country). I am sure that you use good KPI’s in your business and from some basic accounting and production data these measures can be used to focus in on where the business may need to concentrate it’s attention inorder to improve. The measures are:
Watch this space and I will keep you updated on progress and projects.
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15/03/2010 by Geoff.
Most small businesses build their business on the trust their clients have in them. Even larger businesses have a proportion of their clients that would say this is the reason they trade with a supplier (product or service). This is commendable but what about growing the customer base. The business may try to convince future potential clients of the trust offer but in realitty the client will only be convinced if they try the product or service, or take up a reference - this may be perceived as a risk by the potential client. So whilst trust is a pre-requisite how is this complimented in helping the company to grow?
The answer to this is that the company must ensure that they develop a strong offer and market this effectively to potential clients. In other words they must make their offer attractive to potential clients (try satisfying there needs with your offer) and deliver on them. If they don’t the potential for trust and growth is blown!!!
Posted in Tips and Ideas | No Comments »