28/01/2009 by Phil.

Are you into Facebook? No neither am I. But as these social networking sites take over the world (as it seems to me!) it would be a lost opportunity not to try them to improve networking for your business.

Have you tried LinkedIn yet? I looked at it as part of a marketing plan for EMS and I have to say I find it very useful. I have re-connected with some respected and valued colleagues from years and years ago and in places like China, Belgium and the USA. If I have a question, or need information, I can ask my connections or the whole community (currently 30,000,000+++) and get answers quickly. Likewise if they have a need they can easily contact me. You can even read this BLOG on my LinedIn profile. Like all good network system it relies on connections. Although I have under 100 1st level contacts at the second level (my contacts, contacts) there are 13,000+, and at the third level almost 1.4 million!!

So why not take a look and give it a go. 15 minutes spent entering your profile (tip: copy and paste from your CV, it’s quicker) is well worth the investment. And if you want to send myself or Geoff an invitation to join your contacts you are going to get a ‘YES’     http://www.linkedin.com/?trk=hb_logo     philt@emseff.co.uk     geoff@emseff.co.uk

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28/01/2009 by Geoff.

In the current climate companies are being forced to downsize in order to survive.

In doing this, too often, we see them forget that they have to operate to certain standards and look after their current customers. Hopefully, prior to downsizing, a company has a good picture of the problems that are preventing it from performing better - perhaps the core problem of the business or where the constraint is.

In the downsized environment these problems are still relevant and need to be dealt with.

Beware of re-inventing the wheel or the onset of student syndrome in operating your business.

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